Sugandh Lok
Incense & fragrance
INVESTING & BUILDING
Capital to grow.
Partners to build.
We invest our own capital in consumer brands and work alongside founders to build profitable businesses. Our focus is India, the UAE and the USA.
Build with usOUR CAPITAL. SHARED CONVICTION.Meet Pipada Capital
SELECTED COMPANIES
Our companies.
Some we founded. Others we joined along the way.
AS EQUITY PARTNERS
Invested in the whole business.
Our own capital.
We back a select few businesses with our own money. Ownership is shaped around each partnership.
Shared responsibility.
You bring product expertise. We work alongside you on marketing, operations, technology and distribution.
Profitable growth.
Customers who return. Margins that hold. A business that earns the right to expand.
THE BRIDGE WE’RE BUILDING
Rooted locally.
Built to go further.
We’re building the relationships, distribution and operating foundations to take Indian brands abroad—and bring international brands into India.
India
Our operating home
UAE
Operations launched in 2025
USA
Entity registered in 2026
UK
Part of the bridge we’re building
FOUNDING PARTNERS
Let’s build a great business.
Building a consumer brand, or have the manufacturing expertise to create one? We’d like to hear from you.
Sampada Pipada
Founding Partner
Rushabh Pipada
Founding Partner